Rice bran oil is preferred primarily for its rich oryzanol, vitamin E, ideal fatty acid balance, antioxidant capacity, and cholesterol lowering abilities. Moreover, the oil is very light and the flavor is delicate. Foods cooked with rice bran oil absorb up to 15-20 percent less oil! Less oil in food items means reduced calories, better and lighter tasting food and enhanced flavor and palatability. Less oil in our food also makes it more economical. Rice bran oil is a naturally occurring source of oryzanol, a nutrient is known to have anti-oxidant, anticarcinogenic, anti-ulcer, anti-stress, lipotropic, hypothalamic, endocrinological effects and athletic benefits, it also treats nerve imbalance, disorders of menopause and benefits to the skin similar to that of vitamin E.